WE LOOK AT THINGS DIFFERENTLY
At a lot of firms, a one-size-fits-all publicity approach is stamped on every client. At Boxwood Press we believe that each client and story is unique.
We never toss the brands we represent into the marketing washing machine and hope for the best.
Instead we do a deep dive into each brand we work with …assessing each unique aspect of our client’s marketing and branding programs, comparing them to market conditions and projected trends — then devise customized game plans that best represent what they aspire to do.
Our clients are leaders in their fields because we’ve scrutinized the competition, reflected fearlessly and rigorously on relative strengths and weaknesses, and promoted brand images that speak to the genuine needs and desires of their target audiences.